FOUNDED BY SEAFOOD ENTREPRENEURS.
Understanding the needs of fishermen and producers as well as retailers and consumers has helped cultivate strategic long-term relationships within the industry.
Sirena has the strongest partners in the North Atlantic seafood trade, we take pride in the strength of our relationships, having cultivated some of the longest-standing strategic partnerships – and friendships – with frozen-at-sea fishing vessels and processing plants across the North Atlantic.
UNIQUE ACCESS TO GREAT PRODUCTS.
Our close partnerships and investments in frozen-at-sea fishing vessels and processing plants give us unique access to considerable quantities of high-quality products. We specialise in delivering 100% natural products, free from additives, and we are able to guarantee our customers a consistent, stable supply.
WHY SIRENA GROUP…
OUR TRACK RECORD IS YOUR PROOF
The Sirena group have a track record of proven results, delivering great results and products for our suppliers and customers a like, for more than 35 years.
The Sirena Group is a global company that cover each key market. We have group offices across the world in all major seafood markets enabling us to have a global customer reach.
Our experience and great insight helps us to anticipate market dynamics and to guide our suppliers and costumers to minimise negative impacts and exploit opportunities.
DEEP MARKET UNDERSTANDING
We have deep understanding of all markets. This helps us to guide our suppliers to produce the right products, at the right sizes, in the right quality and in the right packaging.
CLOSE TO THE END CONSUMER
Longstanding relations and our many years of market presence means that we have great and direct access to all consumers.
“Sirena gets us the quality we need when we need it. They take responsibility and solve problems – so sourcing issues never fall on us.”
-Phil Steele, Purchasing & Sourcing Manager at Lyons Seafood UK